Retail Floral Programs

Premium American-Grown Flowers for Retailers

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At Kendall Farms, we partner with leading grocery chains, mass market retailers, club stores, and independent floral departments to deliver premium American-grown flowers and foliage with consistency, scale, and reliability.

As one of the largest U.S. growers of waxflower, eucalyptus, protea, pincushion, sunflowers, and specialty cut flowers, we understand what retailers need: dependable supply, strong margins, high sell-through, and flowers that perform beautifully in-store and in customers’ homes. Our retail floral programs are built to help you grow category sales while delivering exceptional quality your shoppers can trust.

A Trusted Floral Partner

Kendall Farms has built long-standing partnerships by delivering:

Consistent quality
Scalable supply
Responsive service
Category expertise
Strong retail performance

Retailers can confidently promote American-grown flowers that align with consumer values.

Why Retailers Partner with Kendall Farms

Consistent U.S. Grown Supply

Our California farms provide reliable, large-scale production with quality control from field to shipment. Retail buyers benefit from predictable availability and streamlined logistics.

Retail-Ready Packaging

We offer bouquet programs and sleeve solutions designed for:

  • High visual impact
  • Easy in-store handling
  • Optimized shelf life
  • Efficient merchandising

Strong Vase Life & Performance

Our flowers are selected and harvested for long-lasting retail performance, increasing customer satisfaction and repeat purchases.

Scalable Programs

From regional chains to national retailers, we support:

  • Seasonal programs
  • Everyday floral assortments
  • Custom bouquet development
  • Exclusive variety offerings

Designed for Sell-Through

Retail floral success depends on more than just beautiful flowers. We focus on:

  • Optimized stem counts for price-point flexibility

  • Clean grading and uniform bunches

  • Strong hydration and post-harvest handling

  • Logistics coordination for freshness on arrival

  • Consumer-friendly varieties with broad appeal

Our experience supplying large-scale retailers ensures flowers arrive ready to merchandise with minimal shrink.

Sustainability & Responsible Growing

Today’s shoppers care about sourcing. Our California-based growing operations allow us to:

Reduce transportation time from farm to shelf

Maintain strict quality standards

Support domestic agriculture

Provide traceability and transparency

Retailers can confidently promote American-grown flowers that align with consumer values.

Custom Retail Floral Programs

Looking to differentiate your floral department?

We work collaboratively with buyers to develop:

  • Private label programs

  • Seasonal exclusive varieties

  • Color-themed bouquet collections

  • Holiday promotions (Valentine’s Day, Mother’s Day, Fall, Winter Holidays)

  • Subscription and recurring bouquet programs

Our team monitors trends in floral design, color forecasting, and consumer buying patterns to help keep your assortment fresh and relevant.

Logistics & Supply Chain Excellence

Retail success requires dependable fulfillment. Our team supports:

  • Forecasting & volume planning

  • Coordinated shipping schedules

  • Distribution center support

  • Nationwide shipping capabilities

  • Clear communication throughout the season

Let’s Build Your Retail Floral Program

Contact our Retail Sales Team to discuss:

Current availability
Program development
Seasonal planning
Custom bouquet options
Volume pricing

Together, we can build a retail floral program that drives sales, delights customers, and strengthens your brand.

Contact Information:

Larry Willett

Larry Willett

Director of Sales

Diana Sage

Diana Sage

Mass Market Sales Representative

Israel Bustamante

Israel Bustamante

Shipping/Receiving Manager